commUNIQUEation - Brand 


What’s special about your project? Or, in modern jargon: what’s your USP?

Your Unique Selling Point? - What’s unique about you?

Anyone who wants to successfully position themselves on the market needs a clearly communicated USP.

What makes you different to your competitors?

Which - spoken - language do you speak in?   - Your competitors?
And, above all, your target group?

What visual vocabulary do you use? What design vocabulary? What colour vocabulary? What material vocabulary?

In short: how is your BRAND defined?

We humans communicate all the time. Via countless channels.  Whether we want to or not.

So better to communicate fully aware of what you’re saying!